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Anonimo in Brief Anonimo was founded in Florence, Italy, by respected designer and entrepreneur Federico Massacesi. Together with his established team of veteran watchmakers and craftsmen, he created a Florentine company focused on continuing and expanding the time-honored history of the production of unique and functional Italian watches. Read about how AnonimoUSA General Manager Scott Moskovitz discovered Anonimo and brought the magic to North America in the Anonimo President's Corner.
What Does Your Watch Say? Communicating values of style and innovation, Anonimo watches feature all-mechanical movements housed in exquisite Italian stainless steel. Anonimo watches are sought and worn by watch aficionados throughout the world who share our vision and philosophy that the watch you wear makes a strong, personal statement. Check out the AnonimoUSA "Who's Wearing" section to see who's making an Anonimo statement this month.
Anonimo Wasn't Born Yesterday To read about the history that's led to Anonimo's renowned reputation, check out our History Page. It's a story laden with a tradition of excellence - something not uncommon when it comes to Florentine craftsmanship.
Paparazzi? Si, Signore, Si! The press has always taken a liking to Anonimo. Maybe it's Anonimo's colorful history. Maybe it's the reputation of its founder. Maybe it's just because Anonimo watches are heralded by admirers of timepieces the world over for their craftsmanship, attention to detail, superb performance and uniqueness among all other watches. We don't know. What we do know is that the press likes to write about Anonimo and that's okay with us. Take a look at what they're saying in our Press section.

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